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The Lollipop Story

Really, it did all start with a Lollipop Lady....

Lollipop's Timeline

From blogging Lollipop Lady to the Growth Agency of today. It's been a journey. Now, for the Fire & Security sector, Lollipop are the best marketing agency choice in the UK.

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Starting out

2005-2009

Lollipop's internet skills were learned on forums and blogs. Then honed at the World Internet Marketing Summit and applied to local business websites.

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Founded

2010

  • Lollipop Local Ltd set up.
  • First Fire & Security client signed.
  • Training from the world's best digital marketing experts found and absorbed.
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HubSpot Partners

2014

First office and full-time workers taken on. Became HubSpot Agency Partners. The world's best sales and marketing platform used for Lollipop and new clients.

Buy With Confidence Trading Standards Approved
Established

2016-2017

Qualified as Google AdWords Partners. Certified as the first Trading Standards Approved marketing agency in Essex. HubSpot CRM and Sales platform expertise attained.

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Growth Agency

2018

HubSpot Silver Partner status gained. Exclusively working in the Fire & Security sector. Over £20k spent in one year on sales and marketing coaching.

Lollipop You
TLC for YOUR business

2019 and beyond

Helping a network of ambitious Fire & Security companies to stand out in a crowded market. Using a proven process to get your ideal customers to find you, trust you and choose you.

The Numbers Don't Lie

With Lollipop you can see real-time data and information 24/7. You'll never be in the dark about your marketing again!

759k+

Website Visitors

2000+

Website Enquiries

£3M+

Pipeline Value

influenced contacts report

Outcomes Not Outputs

Lollipop are only interested in results that matter to you - traffic, leads and closed customers. This is how we measure success.

Sure, outputs such as Facebook likes and shares play a minor role. But these are not a suitable way to gauge progress.

Never In The Dark

The HubSpot platform provides real-time analytics. This means Lollipop and our clients can quickly and easily assess what is working and what is not.

We ensure both parties are on the same page with weekly calls, monthly reports and quarterly reviews. You are always kept in the loop!

Exclusivity

Lollipop only work with good guys. To make sure, we insist our clients have NSI or SSAIB accreditation.

Also, we won't compete against ourselves. We work with no more than 4 Fire & Security companies in a county. Ask about our waiting list.

Network Effect

Lollipop's network is unstoppable! And it just gets better and better...

Each marketing win benefits the entire network. Knowledge is pooled. Data is shared. And best practices improved. So more wins happen!

Isn't it time you used the Lollipop Lady in your Fire & Security business?
Speak To Lollipop

Success Stories

“I would recommend them to everybody that I know, providing they were not my competition because they have done a fantastic job for our company.

Success was 10-fold to what I expected. The enquiries are flowing in...”

Ian Blake Circle

"One of our clients who came direct from the website has just placed an order that takes them to just under £100,000 spend this year with us... that takes us to around £150,000 of new business...

If you'd told me that 10 months ago I'd have laughed. Bottom line -  it works!"

Mark Powell

Mark Powell
MD, MPD Creative Ltd

“Jo & her Lollipop team have delivered a high quality service and achieved excellent results. They have a lot of experience and make it count where it matters.

Ultimately - business development is all about the outcomes and at Lollipop that’s what they focus on. Successfully!"

Tony Wilson
“... the new website looks great. It was easy reading and interesting from start to finish...”

Chris Pottle
Eastern Security Ltd., Southend-on-Sea, Essex

Meet the Team

Lollipop are dedicated to building a spectacular company that everyone wants to work with. And that means we want our staff to love Lollipop as much as our clients!

Jo Shaer

Jo Shaer

Managing Director

The Lollipop Lady who started it all in 2010. Now Jo manages, integrates and ensures the success of our Fire & Security network.

Jon Law

Jon Law

Operations & Delivery Director

Jon learned how to SEO when his Birmingham Martial Arts website needed customers. In 2013 he switched martial arts for Lollipop.

Alex Snell

Alex Snell

Account Manager

Alex began life at Lolly as an apprentice in 2014. Still here and thriving in 2019, she keeps Lolly and our clients on the same page.

Rob Ellis

Rob Ellis

Operations Manager

Previously a teacher, Rob joined Lollipop in 2015. He is responsible for ensuring the glue that holds everything together stays stuck.

Matty Taylor

Web Dev

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Tina Brien

Lolly 6

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Francis Barrett

Social Media Manager

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Eric Brighton

Something Cool

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Felicia Cambridge

Something Cool

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Jonathan Foxboro

Something Cool

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Eric Brighton

Something Cool

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Elisabeth Duxbury

Something Cool

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Eric Brighton

Something Cool

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Felicia Cambridge

Something Cool

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Jonathan Foxboro

Something Cool

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Card Box

Something Cool

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Get More Fire & Security Customers - Checklist

This easy to use checklist contains simple improvements you can make straight away. Combined, these will help you generate more of the right website traffic and leads, as well as more customers from your sales efforts. What are you waiting for?

Get My Checklist

Fire & Security Blog

This is the only marketing and sales blog dedicated to the Fire & Security sector in the UK.
Use it to learn how to make more sales!

Fire & Security specialists

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